Month: February 2022

Kunezinqubo ezimbalwa zokuthengisa zedijithali, ezisebenza ngokushesha futhi kangcono kunezikhangiso ze-PPC, futhi ngeke ufune ukuphuthelwa eyodwa yazo. Izikhangiso ze-Google bezilokhu zihamba phambili futhi zizoba njalo kubakhangisi nabathengi emhlabeni we-inthanethi. I-Google iyinjini yokusesha eyintandokazi engu-#1 emhlabeni yanoma yimuphi umbuzo wosesho futhi iyindlela enhle yokusiza amabhizinisi, ngokuhlanganisa imiphumela yosesho nezikhangiso. Azikho izinketho eziningi, uma kukhona okufunayo, ukuze ufinyelele amakhasimende akho ngempumelelo, futhi i-Google AdWords ikunikeza umkhawulo. Ngokuzimele, uma uthanda, ukuzenzela wena, thintana nochwepheshe kwezokukhangisa noma uthinte i-ejensi yezikhangiso ze-Google, kukhona izibuyekezo, udinga ukwazi, ukuhambisana nesivinini semboni.

Ukukhonjwa kwezikhangiso okuqhubekayo

Ubumfihlo yinto ebaluleke kakhulu, lokho abantu abakhathazeke ngakho emhlabeni we-inthanethi. Amabhizinisi atshala imali ngokushesha ku-cybersecurity, njengoba abantu beqaphela kakhulu ukubaluleka kwedatha yomuntu siqu futhi bafuna ukuyivikela. Maningi amathuba, ukukhuluma nezithameli zakho, kodwa akuqinisekisiwe, lawo masu, ezisebenze iminyaka embalwa edlule, sebenza iminyaka ezayo.

Ucwaningo lwamagama angukhiye luzohlala lubalulekile

Ukuhambisana kocwaningo lwegama elingukhiye kuvame ukubuzwa ekukhangiseni. Uma usebenzisa izikhangiso ze-Google, Amagama angukhiye abaluleke njenganoma yiliphi elinye isu. Abakhangisi nabakhangisi kudingeka bahlale bebheka izitayela zakamuva zezikhangiso nezibuyekezo zamagama angukhiye abawasebenzisayo. Lokhu kusebenza nakwezinye izinhlobo zokukhangisa ku-inthanethi.

Abathengi abaku-inthanethi bayakwazisa ukubaluleka

Isithunzi nokusebenza kwenkampani akuncikile emikhiqizweni ehamba phambili nezintengo eziphansi. Izinkampani ziqhuba imikhankaso yazo Yezikhangiso ze-Google kuye ngedatha nokuhlaziya okuncintisanayo. Lokhu kusebenza ezinkampanini zabo bonke osayizi nemikhakha.

Ukufinyelela kweselula kuyanda

Umkhuba ungaholela kulokhu noma nini, ukuthi amakhasimende angaba khona akhululeke kakhudlwana ukusebenzisa omakhalekhukhwini kunama-laptops noma amanye amadivaysi, ezithandwa kakhulu. Kunezinzuzo eziningi zochwepheshe bokukhangisa, ezinye zazo kungaba ezesikhashana.

Kulo mhlaba, lapho i-Google AdWords ishintsha njalo, kubaluleke kakhulu, hlala uphezulu emqhudelwaneni wakho. Ngakho-ke kubalulekile, cabanga ukukhangisa okukhokhelwayo, ukukhulisa ibhizinisi lakho ngemiphumela esheshayo.

Lonke ibhizinisi ledijithali liyakubona ukubaluleka kokuba khona ku-inthanethi futhi liyakwazi, kungani ihlale idinga umhlinzeki wesevisi ukuze imakethe yedijithali eceleni kwayo. Uma ungahleli, ukutshala imali ekumaketheni kwedijithali, ugeje amathuba abalulekile, ukwandisa ukuthengiswa konyaka kwenkampani yakho. I-Google AdWords isu lokukhangisa elisetshenziswa kakhulu, cishe zonke izinkampani ezikwaziyo, kodwa akuwona wonke umuntu ocabangela ukutshala izimali. Nokho, ingakusiza, zuza imiphumela esheshayo nephumelelayo. Kuzokusiza, thuthukisa i-ROI oyifunayo yebhizinisi lakho eliku-inthanethi. Ziyanda izinkampani ezibona ukubaluleka kokuziphendulela njengesu elinenzuzo lokuthuthukisa ukuthengisa kwazo.

khuluma neqembu eliqondiwe ngendlela efanele

I-Google AdWords ikunikeza ukulawula imali oyisebenzisayo izikhangiso zakho futhi ungamisa okwesikhashana noma uqale kabusha umkhankaso wakho wesikhangiso nganoma yisiphi isikhathi. Ukhokhela kuphela inombolo yokuchofoza, ukuthi abasebenzisi bakho bachofoze esikhangisweni sakho, ngakho-ke ungafinyelela iqembu lakho olihlosile ngempumelelo nangokwezomnotho.

Thola izinzuzo ezisheshayo

Akudingekile, ukuthi umkhankaso we-SEO oyimpumelelo usebenzela umkhankaso omuhle we-AdWords. Lokhu kungenxa yokuthi, ukuthi izikhangiso ze-Google zizokusiza, Khomba ukuthola imiphumela esheshayo futhi wenze isikhundla phezulu phezulu kwemiphumela yosesho. Ikhonjiswa izethameli, ukucinga imikhiqizo efanayo noma amasevisi enkampani yakho.

Ukubuya okuphezulu

Izikhangiso ze-Google zizokusiza, landelela futhi uhlole ukusebenza kwebhizinisi, futhi ngokusekelwe kule miphumela ezuziwe ungakha isu, lokho kuthuthukisa ibhizinisi lakho, ukuze uthole i-ROI ephezulu. Ukubuyisela kuzoqala kancane, ukukhula ngaphezu kwalokho, lokho okutshalile ekuqaleni. Lelisu ngokuqinisekile lifanelwe ukuzama, uma ufuna ukuthola imiphumela emihle kanye nemali engenayo.

Izikhangiso ezilungiselelwe amadivayisi eselula

Njengoba sazi, Namuhla cishe wonke umuntu unama-smartphone. Nge-Google AdWords kanye ne-PPC ungakwazi ukufinyelela izethameli zakho usebenzisa iselula, okusho ukuthi ____________ kusho, ukuthi unokufinyelela okukhulu ngokukhangisa kwe-AdWords.

Izinga lokuguqulwa eliphezulu

Izikhangiso ze-Google zizokusiza, ukuvela phambi kwabantu abalungile ngesikhathi esifanele. Kusho ukuthi, ukuthi ukhulume namakhasimende akho angakhona ngaleso sikhathi, lapho beyifuna. Ungaxhumana nabo futhi ubanikeze, lokho abanakho, uma usesha. lokhu kusho, ukuthi uzuze izinga eliphezulu lokuguqulwa kwebhizinisi lakho.

Uma ungakaqondi, ukuthi kufanele yini utshale imali ekukhangiseni okukhokhelwayo, xhumana ne-ejensi ye-Google AdWords, ongakwazi ukuchaza inani futhi ethule izinhlelo ezivumelana nesabelomali.