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Google ads ndeimwe yeanonyanyo shanda nzira dzekushambadzira, vanopawo, schnelle Ergebnisse für Ihr Unternehmen zu erzielen. Iwe unogona kuwana akati wandei nzira dzekushambadzira, ndiani achakubatsira, kuti uwane zvibereko zvakanaka, asi zvaizotora nguva, kusvika waona mamwe maresults. Nekudaro, Google AdWords inzira ine simba kwazvo yekushambadzira, zvinokupa mhinduro nekukurumidza, ichibuda papeji yekutanga yetsvakiridzo dzeGoogle. Unogona kuwana ane ruzivo advertising agency, kuita mishandirapamwe, kuti ndikubatsire, kuti ndisvike pamusoro. Paunohaya kambani ine ruzivo uye inokwanisa, zviri nyore here, kutora mukana wekushambadzira kwako. Apo vatengi vako vanogona kukuwana iwe, mikana inowedzerawo, kuti kambani yako iwedzere kusvika.

Vorteile von Google Ads-Kampagnen

Schneller als SEO

Google-Anzeigen sind schneller als SEO-Dienste, asi mazano ese ari maviri anobatsira mukugadzira traffic uye inotungamira. Mushandirapamwe wakakwenenzverwa weGoogle Ads unoshanda nekukurumidza, kuti uwane chinzvimbo chepamusoro muSERP. NeGoogle Ads, unogona kutarisa kune akawanda makiyi mazwi kamwechete uye wobatidza mushandirapamwe chero nguva- wodzima. NeAdWords pane mukana wakakura, kuwedzera traffic, uye sezvo chikuva chiri pachena, unoona here, chii chinoitika kuma ads ako.

Verbesserte Markenbekanntheit

Google-Anzeigen helfen bei der Verbesserung des Verkehrs, yekudzvanya uye chiyero chekushandura, iyo inobatsira zvikuru, kuti vanhu vazive nezve brand yako. SEO inotsanangura yako yekutsvaga chinzvimbo zvichienderana nekutsvaga uye shanduko.

Mehr Kundenreichweite

Ihre Google Ads-Agentur hilft Ihnen, Svika kune vamwe vangangove vatengi kuburikidza neGmail neGoogle AdWords. Izvi zvinoshanda kune vese nharembozha uye desktop vashandisi. Gmail ads ichakubatsira nazvo, Isa bhizinesi rako ads uye usvike kune vatengi vako, kunyangwe uine bhajeti shoma.

Schätzen Sie Ihre Leistung ein

Es ist sehr komplex, ongorora mhedzisiro yekushandisa uchishandisa nzira dzechinyakare dzekushambadza. Kushambadzira kwechinyakare uye kushambadza kunodhura zvakanyanya kupfuura Google AdWords uye hazvitomboitike, kuyera kuita. Google ads inokupa iwe kutonga pamusoro pebhizinesi rako' maitiro ekushambadzira uye kushandisa ad. Saka iwe unogona kuona iyo ROI, unokodzera, nyore kuverenga.

vatengi, vanoziva, zvavanoda uye zvavanoda kuwana, zvichava nyore, hiya agency, kuita zvakafanira. Kana iwe ukabudirira kuhaya kambani yakakodzera, unogona kunakidzwa nezvikomborero zviri pamusoro apa, iyo yega yega Google advertising campaign inofanira kupa.

PPC kushambadzira mukana wakanaka uye nekukurumidza, taura nevatengi zvakananga, vanotsvaga online zvigadzirwa nemasevhisi, zvakafanana nezvako. PPC ndeimwe yenzira dzinobatsira zvakanyanya, kuti ndikubatsire, Wana mamwe ekutungamira uye kutengesa. Pane chinhu chimwe chakakosha, kurangarira, ndizvo zvinotaura, kuti hapana saizi imwe inokodzera zvese mune chero nzira yekushambadzira, yakakodzera kune ese maitiro, uye kana paine dhijitari yekushambadzira kambani, zvinokupa chimwe chinhu chakadai, unofanira kugara kure navo. Pane zvakawanda zvinobatsira, iyo PPC inofanirwa kupa, uye nyanzvi dzeGoogle AdWords chete dzinogona kukuudza izvi. Verenga chinyorwa kusvika kumagumo, kuti unzwisise zvakanakira kuhaya kambani ine ruzivo.

Benefits yePPC manejimendi agency

1. Paunohaya Google ad agency, usangowana mabhenefiti ePPC; Chikwata, kuti vanayo, inowanikwawo muSEO. Kana iwe ukaona kuderera kwetraffic kana kuderera kwenzvimbo paGoogle, unogona kukumbira rubatsiro kune agency. Vachakubatsira, kuti usvike padanho repamusoro zvakare neSEO.

2. Hapana kupokana, kuti makambani ePPC achavewo neruzivo muSEO uye ziva nezveazvino maitiro muindasitiri. izvi zvinoreva, kuti iwe unokwanisa kuwana humwe hunyanzvi, paunohaya agency.

3. Wese muridzi webhizinesi anoda kuwana yakakwira ROI yebhizinesi ravo; Nekudaro, izvi zvingave zvisiri nyore kuwana ne-mu-imba yekushambadzira timu. Zvinogona kuva nyore, kuendesa kunze kune PPC agency, sezvo vachiita izvi gore rose, kuti iwe uzive, izvo zvichatsigira. Unogona kuwana mibairo yakanaka kubva kune imwe agency, sezvo achiziva, maitiro ekugadzira google ads campaigns, anoita, inotariswa uye inotungamirirwa.

4. Nyanzvi dzePPC dzichakubatsira, Ronga nguva yako nemazvo. Kungofanana neSEO, mishandirapamwe yekushambadzira inotorawo nguva, kugadzirisa mazwi makuru uye ads ako. Kana iwe usingadzidzire zvakanaka manejimendi nguva, hazvigoneki, kushanda zvakanaka. Saka zvakakosha, uye PPC- kana kuhaya SEO agency kuti itore mishandirapamwe yako. Paunenge uine PPC agency padivi pako, haufaniri kunetseka.

5. Masangano ekushambadzira haambokubhadharisi mari yakawanda yekuunza yakanakisa kushambadzira mushandirapamwe. Mitengo inotsamira pazviri, izvo bhizinesi rako rinoda chaizvo.

Kana uine bhizinesi diki, unogona kuisa mari yakawanda, um Ihr Geschäft zu fördern. Nhau dzakanaka munyika yedhijitari ndeye, kuti haufanirwe kushandisa bhajeti rakakura, kuti ionekwe papeji yekutanga yeGoogle. Pasinei nebhajeti yako, unogona kushandisa Google AdWords kusimudzira bhizinesi rako kunyangwe pabhajeti diki. Google ndiyo inonyanya kufarirwa injini yekutsvaga nhasi. Kana iwe uri padiki bhajeti uye uchida kuwana zvakawanda, unogona kuita shanduko huru nemari yese yaunoshandisa neGoogle Ads.

Heano matipi ekumhanyisa ads pabhajeti

1. Bvisa Chinangwa - Usati wafunga nezvezvinangwa zvako zvekutendeuka, unofanira kuziva mufananidzo mukuru. Iwe unofanirwa kuona bhizinesi pamwe nezvinangwa zvekushambadzira. Kana wanyatsonzwisisa zvinhu izvi, unogona kutsanangura chirongwa chako chekuita. Nekuronga zvine hungwaru kweGoogle ads, unogona kusvika kune chako chinangwa nebhajeti risiri diki kana rakakura.

2. Tora Yakanaka Hunhu Chibodzwa - Iyo Yakanakisa Nzira, kuve nechokwadi, kuti bhajeti yako yekushambadza inomhanya zvakanyanya, inosanganisira, gadzira top-notch ads. Google inoongorora zvikamu zvezviziviso zvakaita semazwi akakosha, Bidhi mari uye mapeji ekumhara, uye wozopa Hunhu Chibodzwa. Izvo zviri nani iyo Quality Score, zvirinani Ad Rank yako uye zvirinani mikana yako yekutendeuka.

3. Optimierte Landing Page – Das Hauptziel bei Google-Anzeigen besteht hier nicht darin, kunyora shambadzo, kuti ndibatwe nemunhu, asi chinhu, pa, kana mushandisi anodzvanya, inogona kuendeswa kune peji, kuratidza ruzivo rwaunoda kana chigadzirwa. Kugadziriswa kwepeji yekumisikidza kunounza mikana yekutendeuka kwepamusoro.

4. Shandisa mawedzero - Unogona kushandisa ekuwedzera anowanikwa uchishandisa Google Ads Dashboard, kurerutsa vateereri. Iwe unogona kuwedzera ekuwedzera senge sitelink yekuwedzera, site extension, kufona kuwedzera, Shandisa imwe yekuwedzera neruzivo rwekuwedzera uye zvimwe zvakawanda.

5. Regelmäßige Überwachung und Analyse – Zvakakosha, Kuchengeta ziso pane ako eGoogle ads uye kuyera zvese, zvawawana, kuziva maitiro uye maitiro evashandisi. Izvi zvichakubatsira kunzwisisa, nei CTR yako ingave yachinja.

Kana iwe ukatonga yako Google Ads mushandirapamwe nemazvo, tora matanho ese uye uteedzere maitiro, iwe unogona kuyera bhizinesi rako shanduko.

Iyo Google AdWords Performance Planner ichangobva kugamuchira mana makuru ekugadzirisa, um den Benutzern bei der Planung mehrerer Werbekampagnen und anderer Elemente zu helfen. Murongi wekuita wakagadzirirwa kurerutsa maitiro ekugadzira mishandirapamwe, kunzwisisa, kuti dzimwe shanduko dzingakanganisa sei kuita kwese kwedanidziro. Unogona kushandisa chishandiso ichi kuteedzera akasiyana metrics senge shanduko, Ongorora kudzvanya uye kushandura kukosha kune ese marudzi ekushambadzira mishandirapamwe (kusanganisira kutsvaga ads, kuratidza ads, Shopping, Ratidza mishandirapamwe nemishandirapamwe yemunharaunda).

Iyo Google Ads Performance Planner chishandiso chine simba chinokubatsira iwe kugadzira yako ad kushandisa zvirongwa uye kunzwisisa kuti shanduko dzeiyi mishandirapamwe dzinokanganisa sei akakosha metrics uye yakazara mushandirapamwe kuita.. Ichi chishandiso chichakubatsira iwe kufanotaura uye kuona yako ad bhajeti uchivandudza yako inotarisirwa ROI. Iwe unofanirwa kushandisa dhizaini yekuronga chishandiso sezvo ichikubatsira iwe kuwana mazano anogadzirwa uchishandisa tekinoroji yepamusoro senge muchina kudzidza.. Kushandisa Performance Planner Turusi yeGoogle Ads yako inogona kutora mukana wemikana uye kuona mari yakakodzera yekushandisa pamari yako zvichienderana nebhajeti rako uye zvinangwa zvakatsanangurwa pamushandirapamwe wako..

Chii chinowedzerwa kune ino kuronga kwekuita?

1. Mishandirapamwe, yakambonzi haikodzeri, ikozvino inogona kuverengerwa muchirongwa chako nekuita kwenhoroondo kana nekufanotaura kwebhuku reakaundi yako. Aya anogona kudzimwa mishandirapamwe, gwaro kana mishandirapamwe ine nguva isingasviki 10 mazuva ekutengeserana.

2. Google inopa kurudziro muchikamu chitsva, inozivikanwa se "Proposed Amendments"..

3. Unogona kushandisa chiyero chehurukuro yapfuura kwenguva yakatarwa, kuongorora, chii chekutarisira kune zuva, iyo yaunoshandisa mune yako yakatsanangurwa advertising chirongwa.

4. Izvi zvichakubatsira, Ona kukanganisa kwekuchinja mumashambadziro ako ekushambadzira pamwe chete nemakiyi metrics anoshanda.

Ichi chaive chimwe chezvishandiso zvakasiyana-siyana zviripo kukwirisa kushambadzira kwako, yakatenderedza neyakanyanya kufarirwa kushambadzira chikuva, z. B. Google ads, wana zvimwe zvekutengesa zvebhizimusi rako. Zvinokubatsira, ita sarudzo dzine ruzivo uye tonga bhajeti rako nemazvo, kuti uwane mhedzisiro yaunoda. Paunenge uchida kuita mari yakawanda nemutengo wakaderera, unofanirwa kuisa mari muGoogle AdWords, asi nerubatsiro rwenyanzvi, ndiani anogona kukutsigira munzira chaiyo yekuita.

Die Durchführung einer umfassenden PPC-Werbekampagne mit Google AdWords ist für ein Online-Geschäft sehr wichtig, sezvo Google inowana yakawanda yepamhepo traffic uye inotyaira zvinogona kudzvanya pane ako ads. hazvina basa, kunyangwe iwe unojairana nePPC kushambadzira kana kutoshandisa PPC kushambadzira kambani yako, uri pano. Injini dzekutsvaga dzinotsigira varidzi vebhizinesi nevashambadzi, chikuru, gadzira mishandirapamwe yakanangwa yekubhadhara-per-click, nokukumbira mari inonzwisisika, kuti uwane mamwe ma ad clicks. Kana bhizinesi rako kushambadzira uye mapeji ekumhara achinja kuva anobatsira uye ane mubairo, Google inokubhadharisa mari yakaderera pakudzvanya, izvo zvinounza purofiti yakakwira kubhizinesi rako. Kana iwe uchida kushandisa PPC, zvakakosha kunzwisisa, kuita sei nemazvo. Pay per click imwe chete mukana, shandisa search engine advertising, kukwezva zvinodzvanya kuwebhusaiti yako, pachinzvimbo che "kuwana" organic clicks.

Kana mushandirapamwe wako weAdWords wakagadzirwa zvakanaka uye unoshanda zvisina simba, mari iyi haina basa, sezvo kushanyira vateereri vanotarisirwa kunoreva zvakawanda kune bhizinesi rako kupfuura izvozvo, zvaunobhadhara. Iyi isarudzo yakachipa, kuti uwane kukurumidza kutungamira uye kutengesa, paunenge wavakuda. Unogona kuimisa kana kuidzima, chero paunoda. Iine chimiro chisingadhuri ichi, iyo inonyanya kukosha, kukunda mwoyo yevatengi vako. Kushambadza kwakakodzera kune akasiyana mabhizinesi nemaindasitiri. Google Ads chikamu chakakosha chebhajeti yako inofambiswa nemari yekushambadzira. PPC inogona zvakare kushandiswa pasocial media mapuratifomu seFacebook, Instagram, LinkedIn nezvimwe. kuitwa. Kambani imwe neimwe inosarudzika nezvinodiwa zvakasiyana. Unogona kubatsirwa nemushandirapamwe wekushambadzira weinjini dzakasiyana dzekutsvaga. Unogona kuwana mamwe mabhenefiti kubva pasocial media ads, kana musanganiswa weaya maviri anogona kukupa zvakanakisa mhedzisiro.

Anoziva PPC agency anogona kukubatsira iwe kugadzira zano. Kana iwe wakatoisa mari mukumhanyisa PPC yekushambadzira mushandirapamwe, vanogona kuita ongororo yakakwana uye kuona mikana yekufambira mberi. Ivo vanogona kuburitsa maburi muPPC mushandirapamwe, kwaungave uchipambadza mari uyezve usingashandisi mukana, ndiani akakodzera, kuteverwa. Yedu Google AdWords agency inotsigira iwe, Kurudzira bhizinesi rako neinonangwa PPC kushambadzira. Iyo SEM agency inogona kushanda nekambani yako, kukwirisa iyo yakanyanya kudzoka pakudyara kwePPC kushambadzira uye kumisikidza zvirinani kutevera uye kushuma newebhusaiti yako uye nekupa kuongororwa kweiyo data yakaunganidzwa., kupa mazano ekuenderera mberi kwekubudirira. Kana iwe kana agency yako uchida kuenda mberi nePPC advertising, yedu PPC agency inogona kukubatsira nazvo, Funga nezvezvinangwa zvebhizinesi rako uye gadzira yakadzama yekushambadzira online kushambadzira.

kambani, izvo zviripo kana zviripo online, kana vane webhusaiti, kennen die Macht und den Einfluss von Google im Internet. Kune vanhu vazhinji, Google yakafanana neInternet. Google AdWords, chigadzirwa chinopihwa neGoogle, ine chinzvimbo chakasimba mukukwezva mhando traffic uye saka inogona kuwedzera kutengesa. AdWords inopa mabhizinesi mukana wakanaka, kuoneka mumapeji emhinduro dzeinjini yekutsvaga, ndosaka makambani mazhinji achifunga nezvazvo, chinja kuAdWords. Kana iwe uchishandira bhizinesi, iyo inoshanda mune chaiyo niche chigadzirwa kana sevhisi, ndivo vanhu, izvo unofanira kuonekwa, ivo chete vangangove vatengi, kuti kambani yako inogona kushanda. Google Ads uye SEO ndiwo maviri anonyanya kushanda einjini yekutsvaga nzira dzemabhizinesi epamhepo, vane zvavanokwanisa, gadzira akawanda anotungamira uye traffic. SEO senge organic traffic sosi inopa-yakareba mhedzisiro, nepo AdWords ichiburitsa mhedzisiro ipapo.

Paunosarudza sangano reGoogle AdWords, une mukana here, tsvaga mamwe mazano ebhizinesi rako, kuti vakwikwidzi vako varege kuwana. Sangano rine nyanzvi dzine ruzivo uye kudzidziswa muzvikamu zvakasiyana, uye iwe unokwanisa kuwana akawanda mazano uye unogona kushandisa ruzivo rwavo mukambani yako. Paunomhanyisa a ad yeGoogle iwe pachako, ungafanira kutarisana nezvinetso zvakawanda, z. Kana uine mari muPPC- kana kuisa mari muGoogle ads, unoda kushanda nemumwe munhu here?, izvo zvinounza mhedzisiro, nekuti iwe unoda kuwana yakanakisa bang kune yako buck, zvaunoshandisa.

Pasinei nerudzi uye saizi yekambani, zvese nezve izvo, kugadzira kutengesa kwakawanda. Kana mushandirapamwe wako weGoogle AdWords uchishanda munzira iyi, Kuti uwane chinangwa chako, kuenda online, unogona kuisa pfungwa dzako pane zvimwe zvinhu zvinokosha, kuti bhizinesi rako rinogona kubudirira uye kudarika zvaunotarisira. Chinhu chakanakisa chekushanda neGoogle Ads ndechekuti, kuti iwe unogona kumbomira kana kumhanyisa mishandirapamwe yako sezvaunoda. Google AdWords ipuratifomu, iyo yakanangidzirwa kwairi, kuti ndikuudze, chii chaizvo chinoitika nemushandirapamwe wako wekushambadzira. NeAdWords une kutonga kwakazara pamusoro peiyo otomatiki yemushandirapamwe wako uye iwe unoziva zvese ifs uye buts nezvazvo. Iwe une rekodhi yenhamba yekudzvanya uye inotungamira, inowanikwa kuburikidza ne ad yako. Kana uine nyanzvi parutivi rwako, anoramba akatarisa maitiro uye shanduko mumushandirapamwe wako, hapana chikonzero chekunetseka pamusoro pekushandisa zvisiri pamutemo kana zvisina kufanira mushandirapamwe.

PPC kushambadzira isarudzo huru, kugadzirisa boka rako rawakananga nenzira iyi, dass Sie qualitativ hochwertigen Traffic auf Ihre Website bringen können. Kunyangwe zvakakosha, kuwana traffic chaiyo, zvinogona kuitika, kuti bhizinesi rako rinoda rubatsiro, kuti ndisvike pamusoro. Apa ndipo panopinda Google Ads agency. Google AdWords ndiyo inonyanya kufarirwa zano, izvo zvisingadhure, sezvo uchibhadhara chete, kana munhu akadzvanya pairi. Kana wagadzirira, kuona mibairo yakanaka, unogona kuita kuti zvive nyore kutanga!

Google Advertising ndiyo imwe yenzira dzinoshanda, Svika vangangove vatengi online uye uite kuti vafarire zvigadzirwa kana masevhisi, yaunowanzo tengesa. Nekudaro, kuseta kunogona kunetesa uye kutarisa mushandirapamwe wako kunogona kutora nguva yakareba. Nyanzvi dzedu dzeGoogle Ads dzinogona kukubatsira nazvo, bvisa chipingamupinyi ichi uye uwane zvinangwa zvebhizinesi rako. Kubva pakutsvagisa nekuongorora kuenda kukusimudzira ad, isu tinopa akasiyana ekushambadzira masevhisi uye tine rekodhi rekodhi rekubatsira iwe kuzadzisa bhizinesi rako zvinangwa uye kukubatsira kuti ubudirire pamhepo.. Isu tiri yakasarudzika Google AdWords agency, vanokwanisa kumakambani ekushambadza ezera redhijitari. Nyanzvi dzedu dzeAdWords dzinotarisa pane data uye kutora nzira yesainzi, kuita mushandirapamwe weGoogle AdWords. Isu tinozivawo, iyo inobhadhara kushambadzira inoda musanganiswa wakakodzera weruzivo rwehunyanzvi nezve injini dzekutsvaga uye kubhadhara-per-click advertising..

Isu hatina kufanana nechero imwe yenguva dzose Google AdWords advertising agency muindastiri. Tine kunzwisisa kwakadzama kweizvi, zviri kuitika muchirongwa chemazuva ano chekushambadzira, uye kuziva, tingawana sei mibairo yakanaka kune vatengi vedu. Tiri kushanda pazviri, kuzadzisa izvozvo, zvatinotaura, uye kugara tichisimbisa ruzivo nehunyanzvi hwedu nekutsvaga nekudzidza nzira dzakanakisa dzekumisikidza mishandirapamwe yeGoogle AdWords, izvo zvinogona kuunza mhedzisiro yakanaka kune rako bhizinesi repamhepo. Isu tinofunga nezvezvido zvebhizinesi rako, tisati tagadzira yakasarudzika nzira yekushambadzira, inoenderana nezvinangwa zvako uye vateereri vako. Kunyangwe zvinokuunzira iwe kuvandudzwa kwechinangwa traffic, Inokwezva vatungamiri vakawanda kana kuwedzera kuoneka kwako paIndaneti, isu tinogara tichida kuwana mhedzisiro yenguva refu. Tinoziva, kuti kune makwikwi anotyisa munyika yepamhepo, zvisinei, yedu PPC Services inosanganisira tsvakiridzo yakakodzera uye ongororo, kuwedzera mhedzisiro uye kutora kutonga kwemusika. Sesangano reGoogle Ads, tinogona kukubatsira nazvo, kuzadzisa chinangwa chako. Paunenge uchida kuwana nekukurumidza mibairo kubva online kushambadzira kuedza, PPC ndiyo yakanakisa zano, unogona kufungidzira.

PPC ndeimwe yeanonyanya kufarirwa kushambadzira muzera ranhasi redhijitari, die Ihrem Unternehmen einen großen Schub geben kann. Paunodyara muPPC mushandirapamwe pasina kuronga kwakaringana, izvi zvinogona kutungamirira kunjodzi huru. Kunyangwe yakakura uye ine ruzivo kushambadza- uye vatengesi dzimwe nguva vanokanganisa, zvichikonzera kukundikana kwemushandirapamwe. Kunyangwe neAdWords account, yawave uchishanda nayo kwenguva yakati, anogona kukanganisa kunyangwe nezvakakosha zvingangoitika.

Schlüsselbereiche zur Verbesserung der PPC-Kampagnenleistung

Leistung nach Standort – Man unterschätzt oft, asi inzira yakachengeteka, kuparadzanisa kushanda zvakanaka maererano neboka rinotarisirwa, kunzwisisa, uko vatengi vako vazvino uye vangangove varipo. Iwe unogona kunge uine mirau kune dzakasiyana nyika, Maguta nematunhu anocherechedza. Izvi zvicharatidzika zvakajeka, patinoona, kuti huwandu hwevanhu hunosiyana zvakanyanya kubva pane imwe nzvimbo kuenda kune imwe. Misiyano yekuita kwakasimba nenzvimbo inoratidza kupatsanurwa kwemishandirapamwe uye kutarisisa kwavo, saka iwe unogona kunanga uye kugadzirisa ads uye ad kukopa zvinoenderana.

Kuita neChishandiso -Zvisinei nekuwedzera kwekubatana pakati pemapuratifomu akasiyana uye ruzivo rwechishandiso, hunhu hwemushandisi hwakasiyana zvakanyanya.. Izvo hazvisi zvehukuru hwescreen kana resolution, asiwo nezvemashoko akapoteredza uye zvikonzero, nei tichishandisa mudziyo.

Kuita netiweki - Tinogona kukwikwidza kumhando yezviratidziro uye nekudzvanya kubva kune mamwe mawebhusaiti. Izvi zvinongoburitsa zvishoma traffic, inoti, iyo ad inoshandiswa inogona kuve isingaite.

Kuita kwevateereri - Tinoona mibairo yekutsvaga, kuwana huwandu hukuru hwetraffic kubva kune vatengi vemazuva ano, iyo injini dzekutsvaga dzinoshandisa, um zu einer Website zu “navigieren”, kushandisa account yavo yeAdWords. Mabhatani aya anogona, kana uchifunga kudaro, kuti hapana chiito chakakodzera chakaitwa, Chikonzero mari, kana vachibva kuPPC ads.

Shanduko yekutevera - Kwakakosha zvakanyanya, nechokwadi, kuti isu tinotevedzera nemazvo uye panguva imwe chete tive nechokwadi chekushandurwa kwakaitwa, kuti tiri kutevera zvinangwa zvakanaka nenzira kwayo. Zvese zvinofanirwa kuyerwa mukushambadzira kwedhijitari, uye vatengesi vanofanirwa kuzvidavirira pakuita kwemushandirapamwe wavo wekushambadzira.. Shanduko yekutevera inofanirwa kunge iri pamberi pakuronga, kuita, uye kutenga.

Zviri nyore kurasika mupuzzle yenhamba, kunyanya paunotora chikamu mumashambadziro akawanda, ad groups, Ads uye seti yemazwi akakosha anofanira kushanda. Saka tanga nazvo, kwaunogona kuita nekukurumidza. Tsvaga mishandirapamwe nematemu, izvo zvinokonzeresa kuwanda kwekushandisa ad.

Wese bhizinesi repamhepo uye bhizinesi rinodyara mukushambadzira, um die Markenbekanntheit zu verbessern, izvo zvinokuita kuti uve nemukurumbira wepasi rose brand, uye nekubvisa tsika yechinyakare yekumaka bhizinesi rako sangano mukushambadza kweGoogle. Google advertising, inozivikanwawo seGoogle Ads, zvichienderana nesarudzo yako yemushandirapamwe yePPC (Pay-Per-Click) uye kwavanogara. Google Ads inogona kunzwisiswa sekushambadzira kwepamhepo, izvo zvinovavarira, kukwezva vangangove vatengi. Zvinoreva, kuti vatengi vanofarira chete vanotungamirwa kune webhusaiti yako kuburikidza neiyi Google Ads chikuva. Google Ads yagara ichipa mibairo mikuru kumabhizinesi mazhinji, chingava chigadzirwa kana sevhisi, Google Ads yagara ichishandiswa.

1. Zvichakubatsira, kugara uchiyera kuita kwako.

2. Iwe unogona kuongorora vakwikwidzi vako muindasitiri.

3. Google AdWords inoshanda nekukurumidza kupfuura SEO.

4. Une mukana, sarudza bhajeti yako, ingava huru kana duku.

Sei Google Ads yako ichirambwa?

1. Iyi ingangove imwe yezvikanganiso zvinowanzoitika, izvo zvinotungamira, kuti kushambadzira kwako kweGoogle kucharambidzwa. Iwe hausi kuzorangwa, sezvo Google AdWords inonzwisisa zvikanganiso zvakanyanya. Saka inogara iri sarudzo yakanaka, tarisa kaviri usati waburitsa ad yako, izvo zvinoda kuti iwe utendese musoro wenyaya uye tsananguro yezviziviso zvako zveGoogle, kuve nechokwadi, kuti vanozadzisa zviyero zvese zvakatarwa neGoogle.

2. Zvinoenderana neGoogle's ad policy, nyaya yekunzwa inoonekwa senyaya, zvinotungamirira kwazviri, kuti kushambadzira kwako kweGoogle kucharambwa. Hapana chakaipa ipapo, shandisa mazwi makuru, kuti uwane chitarisiko chinokwezva, asi pane mamwe maitiro, yakaiswa neGoogle kuti iite capitalization, kuti unofanira kutevera.

3. Chero URL isina kufanira inogona kuve imwe yemhedzisiro mikuru, kana ads ako eGoogle akarambwa. Unogona kugadzirisa zvikanganiso izvi zviri nyore, nekutarisa maURL ekambani yako. Yako yekuramba email inokuratidza iyo domain, yako ad link kune panguva yekuongorora.

4. Google inoda, kuti kushambadza kunoratidzwa mumainjini ekutsvaga, izvo zvakakosha uye zvakakosha, uye kushambadza kunofanirwa kuve kwakajeka kune vatengi, ive yakakosha uye inodzidzisa.

Hapana kusava nechokwadi, kuti kugadzira ads muGoogle kunoshungurudza, asi kana google ikasatendera ads yako, izvi zvinogona kutyisa panguva imwe chete, sezvo maitiro akasiyana akaiswa neGoogle. Haisi yekungomisikidza Google Ads, asi zvakare yekutevera uye nekupa yakajairika mishumo uye analytics kune ako ads.

In dieser sehr fortschrittlichen Ära und der ständig aktualisierten Google Ads-Plattform kann es durchaus vorkommen, iyo mari inoparara pakudzvanya, izvo hazvikuunzi chero kutengesa. Chikwata chedu kubva kuGoogle AdWords- uye nyanzvi dzekushambadzira dzinokunda pakugadzira yakanangana neGoogle Ad mishandirapamwe, iyo inokwirisa ROI yako uye chengetedza ROAS yakanaka. Wenn Sie ein extremistischer Fan der Google Ads-Kampagne sind, gara uchitsvaka zvakanakira, izvo zvaunogona kushandisa kuvandudza kudzoka kwako. Sarudzo yakakosha, wedzera ROI yemushandirapamwe wako, richiri mazviri, vandudza iyo yakazara Keyword Quality Score, Nekudaro, kubudirira kwako muGoogle Ads kunoenderana nazvo, kana waunganidza zvese zvakaringana zvikamu kutanga, kuti uwane kubudirira kukuru kwese kwako pachako. .

Kana yako yakananga kiyi izwi inopa yakakosha data data, izvo zvinoita kuti zvive nyore kufanotaura kuita ramangwana, otomatiki inoshanduka kuita iri nyore maitiro, nekuti Google algorithm ine ruzivo rwakawanda, kuisa yakakwira ROI mabhidhi. Zvinhu zvinogona kuwedzera kuoma, kana keyword yako isina data. Ichi ndicho chinangwa chekupedzisira chechero ads campaign, vatungamiri vako- uye kuwedzera chiyero chekushandura uye nekudaro chengetedza, kuti iwe unowana kudzoka kwakanaka pakudyara. Zvisinei, nguva dzose zviri nyore kutaura pane kuita.

Negative keywords mazwi ekutsvaga nemitsara, iyo yaunogona kushandisa mukushambadzira kwako, kusefa traffic isingakoshi. Nekuwedzera aya mitsara seasina kunaka mazwi, Google inomira kushandira ad yako, apo vashandisi vanoshandisa idzi tsvakiridzo. Izvi zvichava nechokwadi, Shambadziro yako ichaonekwa kune dzimwe tsvakiridzo dzinoenderana. Kutarisa zvinofarirwa nevateereri kwakakurumbira uye kunoshanda, sezvo ichikubvumidza iwe kuendesa zvakanangwa zvemukati, izvo zvakagadzirirwa kwazviri, izvo vanhu vari kushingaira kutsvaga.

Iwe unogona kuwana ruzivo kubva kune vatengi data uye wozoisa vateereri vako mumapoka madiki zvichienderana nezvavanofarira. Vanhu vanoita nekukurumidza kune zviri mukati, ayo anoita seanoenderana zvakananga nezvavanoda. Naizvozvo, zano iri rinogona kuwana akawanda mabhatani, izvo zvinogona kutungamirira kukuwedzera kunoshamisa kwehuwandu hwekushandura. Iwe unogona kuwedzera ROI neGoogle Ads ekuwedzera. Kana iwe wakamisa ad ekuwedzera, ad yako ichaonekwa nezvimwe zvinhu, kuti dziwedzere kukwezva kune vanoona. Kana iwe uchida kubudirira nekubhadhara kushambadzira, haugone kutsanangura danidziro yako. Zvakakosha, edza maitiro matsva nemaitiro akasiyana, kusvikira wawana mhinduro kwayo, iyo inokodzera kambani yako.