Ulenza njani iphulo elisebenzayo likaGoogle AdWords?
Intengiso yeGoogle AdWords ayisiyonto ingaqhelekanga phakathi kwabathengisi. Sekunjalo, kukho abathengisi abaninzi, ezingasebenziyo ekuqhubeni iphulo elisebenzayo leAdwords zikaGoogle. Ngaba ukwangumthengisi wedijithali? Uyazi, uqhuba njani iphulo leAdwords likaGoogle elinengeniso? Ngaphandle kokuba, funda le blog ngokucokisekileyo kwaye wazi isicwangciso esifanelekileyo sephulo elisebenzayo.
Amanqaku aphambili adweliswe apha ngezantsi, ekufuneka iqwalaselwe:
- Qonda injongo yentengiso – Ngaphambi kokutyala imali kwinjongo yentengiso, qiniseka, ukuba injongo yakho yentengiso icacile. Kungenjalo utyalo-mali luya kuba lilize. Hlalutya amandla kunye nobuthathaka beentengiso zakho. Intengiso ilungile kubaphulaphuli ekujoliswe kubo kwaye inika iziphumo ezinokulinganiswa.
- Phanda kwaye wazi abaphulaphuli bakho ojolise kubo – Okwangoku, awukatyalali imali kwiphulo leGoogle Adwords. Apha kufuneka uchithe ixesha elininzi kubaphulaphuli kunye nezinto abazithandayo. Ngale ndlela ungaqhuba iphulo elisebenzayo.
- Cacisa injongo yephulo ngalinye kwaye ungadibanisi – Ngcono, Ubeka iinjongo kwaye ungaze udibanise la maphulo kunye, kungenjalo iziphumo zilingana no-zero. Ke unokubona ukuphucuka okumangalisayo kwi-ROI.
- Iphepha lokufikela ekujoliswe kulo leentengiso – Ukuba ufuna ukuqhuba iphulo leGoogle Adwords elinemveliso nesebenzayo, yenza iphepha lokufika. Zininzi, abasebenzisa iphepha lasekhaya kumaphulo, ezingazange zinike iziphumo ezanelisayo.
Ngayo yonke le nto ingentla, usenokuba uyayiqonda inkqubo kunye nesicwangciso sokwenza umkhankaso osebenzayo weGoogle Adwords. Kwakhona thatha uncedo lwe-arhente ye-Google Adwords kwaye ufumane iziphumo ezivelisayo kunye nezanelisayo. I-ONMA Scout ikwayenye yazo kwaye yaziwa ngomsebenzi wayo osemgangathweni. Ke, zisete kwaye ufumane iziphumo ozifunayo ngokwaneliseka okukhulu.