IiHacks zikaGoogle zokuphucula izinga loguqulo

Andonwabanga ngezinga loguqulo lwakho! Ngaba uyafuna ukufikelela kwinqanaba lokuguqulwa kabini ngeentengiso zikaGoogle?? Uninzi lwabakhangisi bagxila kuphela kwizinto ezimbini –

1. Phucula izinga loguqulo

2. Nciphisa iindleko ngokucofa

Ngaphandle kwezi njongo zimbini ziphambili, yonke into isesekondari. Kwaye ukuba ezi zimbini azifezekanga, ayikho enye into ebaluleke ngokwenene kubathengisi nakubathengisi. Nangona kunjalo, uya kufuna ingcali yesandi sobugcisa, oko kukunceda kunye nezinto ezifana nekhowudi yokuguqula, I-ID yoguqulo okanye ipixel yokuguqula ilandelwe, enokuba yinto entsha ngokupheleleyo kuwe.

Ukubaleka, ukuba ixesha lakho, Ukuchitha umzamo kunye nemali kwiintengiso zikaGoogle, kufuneka uqwalasele oothunywashe, ezimisela impumelelo yexesha elide.

IiHacks, ukuqalisa

1. Ukuthengisa kwakhona lukhetho olunamandla nolusebenzayo, Phucula i-CRO yakho, kwaye kukunceda ngayo, ukutsala abaphulaphuli abangaqinisekanga ukuba babuyele kwiwebhusayithi yakho. Le yinxalenye yenjongo yakho kwaye inokufezekiswa kuphela ngomkhondo osebenzayo wokuguqula.

2. Kunokuba nzima, Lungiselela amaphulo akho ePPC kwiintengiso zikaGoogle. Nangona kunjalo, yimeko, ukuba ufuna ukuphucula amathuba akho wezinga elingcono lokuguqulwa.

3. Ngalo lonke ixesha, xa usenza intengiso kaGoogle yokukhangela inethiwekhi yakho, kufuneka ufumanise, ukuba uninzi lwemibuzo yokukhangela ayisebenzi kunikezelo lwakho. Amagama angundoqo angalunganga awabandakanyi amagama okukhangela ekuboniseni intengiso yakho kwaye lukhetho oluhlakaniphile, Phucula izinga lokuguqulwa kweGoogle AdWords kwaye unqande le ngxaki.

4. Akufunekanga ubhenele wonke umntu, kodwa yenza isicwangciso, ejoliswe ebantwini, ngubani onokuthenga iinkonzo zakho. Xa uqala ukwenza iintengiso kwiinethiwekhi ze-AdWords zikaGoogle, udinga izinto ezintathu (Iminqweno, Iimfuno kunye nemingeni) isidingo, ukuqinisekisa impumelelo yakho. Iintengiso zakho kufuneka ziqulathe umyalezo ochanekileyo kwaye zifikelele ekujoliswe kuko kanye ngexesha elifanelekileyo. Oku kukhokelela kwisenzo soguqulo.

NgeGoogle AdWords unokufumana itrafikhi kwiwebhusayithi yakho ngokukhawuleza. Ukuba awukwazi ukuyilinda, ukuba iiwebhusayithi zakho ziqokelela ukhokelo lwendalo kunye nolwenyani, Unokuseta iphulo lentengiso elinamandla kwaye uvelise izikhokelo ezikumgangatho ophezulu kwishishini lakho.