Ndeapi mazwi akajairika muGoogle AdWords?

kana uri pano, pamwe edza kuziva, Ungatanga sei kushambadza paGoogle. Tinoziva, kuti zvinogona kuoma chaizvo, uye pane nguva, umo iwe uchajairana nenhamba isingaperi yemaencyclopedias, inosanganisira mashoko matsva. Iyi yakazara Google Ads glossary ichashanda segwara rako rekufambisa Google Ads-Terminology. Kana iwe uchiziva glossary, wedzera kusvika kwako uye wedzera mhedzisiro, nekugadzirisa account yako nemazvo.

Ad group

Mapoka eAdd anogara mukati mead campaigns. Boka rekushambadza iboka remazwi akakosha ane ads, izvo zvinobatanidzwa nazvo. Maakaundi eGoogle Ad anofanirwa kuve nemapoka maviri anomhanya ekushambadzira mumushandirapamwe wega wega.

Ad Rank

Mutengo wekudzvanya bhidhi (CPC) yead uye Quality Score inozivisa Ad Rank. Kana iwe uchifarira zvakabhadharwa ads, unogona kudzidza zvakawanda nezve mashandiro anoita Google Ads auction.

Kugadziriswa kwebhidhi

Zvinogoneka, Wedzera kana kuderedza bhedha yako zvichienderana neakasiyana maseti. Kana uchiziva, kuti chiyero chekushandura che fundraiser pane mobile yakaderera zvakanyanya, unogona kuseta yakaderera mobile bhidhi gadziriso mumushandirapamwe wako.

Kubvumirana kukuru

A keyword match type inoita kuti zvikwanisike, kuti ad yako inogara ichiratidzwa, kana mumwe munhu achitsvaga iro keyword kana zvakafanana kutsvaga mubvunzo.

mushandirapamwe

Mishandirapamwe inosanganisira mapoka akasiyana ad. Mitemo sebhajeti, Nzvimbo, Kunangwa kwemutauro uye zvimwe zvese zvakaiswa padanho remushandirapamwe chete. Iwe uchave uine akawanda mishandirapamwe muGoogle Ads account yako.

Dzvanya

Dzvanya inotsanangura kudyidzana nekushambadzira kwako uye peji rakabatana nayo. nguva dzese, kana mushandisi aona ad yako obva adzvanya pairi, kudzvanya kunoiswa.

Klickrate (CTR)

Huwandu hwekudzvanya hwakapatsanurwa nenhamba yese yezvaonekwa zvinopa kudzvanya-kuburikidza nechiyero. Izvi zvinoratidza huwandu hwevashandisi, ndiani anodzvanya pairi, mushure mekununurwa.

Shanduko

Shanduko dzinobatsira, Nzwisisa kukosha kwewebsite traffic uye mishandirapamwe! Nekumisikidza ad shanduko yekutevera uye nekubatanidza iyo Google Analytics account kune iyo Google AdWords-Dhata yekushandura account inogona kuratidzwa muAds interface.

mutengo pakudzvanya (CPC)

Kana huwandu hwese hwekudzvanya hwakaitwa hunopatsanurwa nemutengo wakakwana wekudzvanya kwakagamuchirwa, kuwana CPC. Izvi zvinoguma, izvo zvawakabhadhara chaizvo nekudzvanya pane yako ad.

Kana iwe uchinetseka kubata yako mushandirapamwe uye ad account, kunyangwe wakazvijaira nejerasari, unofanira kubata mumwe Google Ads-Agentur tendeuka, kuwana rubatsiro. Ichatsigira bhizinesi rako, kufamba nechikepe chemakwikwi.