Kugadzira yakakwira kushandura Google ad campaign

Kana iwe uri dijitari muzvinabhizimusi kana mutsva kumusika wepamhepo, Zvinoita here, nekuda kwekuona kukosha kweshoko remuromo uye nekuzvimisa iwe pachako kubva kune akawanda zvigadzirwa uye masevhisi, izvo zvinopihwa zuva nezuva.

Kune nzira dzakasiyana dzekutengesa, kuti ikubatsire kuwedzera chiyero chemhando yako. Chimwe chazvo kushambadzira kwedhijitari. Zvakakosha kuziva, kuti iwe unogadzira mushandirapamwe wakasimba wekushambadzira, kuti uwane zvinokatyamadza mhedzisiro uye kuwedzera shanduko dzako.

1. Google AdWords Account

Usati waita chero chinhu, sainira account yeAdWords kuburikidza newebhusaiti yeAdWords. Kunyoresa mahara. Iwe unongo pinda muakaundi yako wodzvanya bhatani kuti utange “Gadzira mushandirapamwe wekutanga”.

2. Sarudza rudzi rwemushandirapamwe

Ramba uchifunga izvi paunenge uchitanga chirongwa chePPC, kuti sarudzo “Tsvaga network chete” inobatsira zvikuru kune vanotanga.

3. Seta nzvimbo inosvika

Kana iwe usingazivi vatengi vako, unofanira kuisa imwe nguva, kugadzira zvitupa zvemutengi. Ingo usadyare chero mari muGoogle Ads, kusvika kumapoka akatarwa, ndiani asingagoni kutenga kwauri, nekuti havadi chigadzirwa kana sevhisi yako uye havafarire izvo zvaunopa.

4. Ronga bhajeti yako

Izvi zvakakosha, nekuti unoda kuwana mari yakakwana, kuita kuti chimwe chinhu chiitike, asi iwe haudi kuita pasina aya matanho ekushambadzira pasina mari futi. Unogona kuseta mabhidhi ekudzvanya nemaoko, kuve nechokwadi, kuti ads yako ichamiswa, kana bhajeti yako yaenda.

5. kugadzira ads

Zvakare, ichi chinhu chakakosha chekudzidza AdWords, sezvo iyo ad pachayo inoda kupesvedzera vangangove vatengi, kuti tinya pairi.

6. Wedzera URL yako

Zvakakosha, kuchinja kwe URLs, unoshandisa muma ads, nzwisisa uye shandisa. Cherechedza, kuti url yekuratidzira ndiyo url, kuti vashandisi vanofanira kuyeuka.

7. Ita chokwadi, kuti iwe unowedzera mazwi makuru

Rangarira, kuti iwe unokwikwidza kurwisa vamwe vakawanda vakwikwidzi vane ads yako. Saka ndapota zvipe nguva yakakwana, kugadzira mazwi makuru emhando yepamusoro, kusvika kune vangangotenga, izvo zvakagadzirira kutenga.

Google Ads haisi sainzi yenyukireya, kunyange kana iri kuramba ichiwedzera kuoma. Zvine ngozi, Iva neshungu paunomisikidza yako yekutanga kushambadzira mushandirapamwe. Iwe unofanirwa kuseta chinangwa chakajeka uye kugadzira chirongwa chemutambo, ndiani achakubatsira, kuzadzisa chinangwa ichi.