Uzisebenzisa kanjani izikhangiso ze-google kubhajethi?

Uma unebhizinisi elincane, ungatshala imali eningi, ukukhangisa ibhizinisi lakho. Izindaba ezinhle emhlabeni wedijithali, ukuthi awudingi ukuchitha isabelomali esikhulu, ukuze ibonakale ekhasini lokuqala le-Google. Ngaphandle kwebhajethi yakho, ungasebenzisa i-Google AdWords ukukhangisa ibhizinisi lakho ngisho nangesabelomali esincane. I-Google iyinjini yokusesha edume kakhulu namuhla. Uma unesabelomali esincane futhi ufuna ukuzuza okwengeziwe, ungenza umthelela omkhulu ngayo yonke imali oyichitha nge-Google Ads.

Nawa amathiphu okusebenzisa izikhangiso kubhajethi

1. Sula Umgomo - Ngaphambi kokunquma ngezinhloso zakho zokuguqula, udinga ukuqaphela isithombe esikhulu. Udinga ukukhomba ibhizinisi kanye nemigomo yokukhangisa. Uma usuziqonde ngokucacile lezi zinto, ungachaza uhlelo lwakho lokusebenza. Ngokuhlela okuhlakaniphile kwezikhangiso ze-Google, ungakwazi ukufinyelela iqembu lakho oqondisile ngesabelomali esingesincane kakhulu noma esingesikhulu kakhulu.

2. Thola Umphumela Wekhwalithi Enhle - Indlela Engcono Kakhulu, ukuqinisekisa, ukuthi isabelomali sakho sesikhangiso sisebenza kahle kakhulu, iqukethe, dala izikhangiso ezisezingeni eliphezulu. I-Google ihlaziya izingxenye zezikhangiso ezifana namagama angukhiye, Imali yokubhida kanye namakhasi okubikezela, bese unikeza Umphumela Wekhwalithi. Ikhwalithi engcono kakhulu, kwenza i-Ad Rank yakho ibe ngcono futhi iba ngcono namathuba akho okuguqulwa.

3. Ikhasi lokubikezela elilungiselelwe – Inhloso enkulu yezikhangiso ze-Google lapha akukhona lokho, ukubhala isikhangiso, ukuze uchofozwe othile, kodwa kuyinto, use, uma umsebenzisi echofoza, ingaqondiswa kabusha ekhasini, ekhombisa ulwazi olufunayo noma umkhiqizo. Ukulungiselelwa kwekhasi lokufika kuletha amathuba okuguqulwa okuphezulu.

4. Sebenzisa izandiso - Ungasebenzisa izandiso ezitholakalayo usebenzisa Ideshibhodi Yezikhangiso ze-Google, ukwenza izethameli zibe lula. Ungakwazi ukwengeza izandiso ezifana nesandiso se-sitelink, isandiso sesayithi, isandiso sekholi, Sebenzisa isandiso esengeziwe ngolwazi olwengeziwe nokunye okuningi.

5. Ukuqapha nokuhlaziya njalo – Ibalulekile, Ukubheka izikhangiso zakho ze-Google nokulinganisa yonke into, lokho osekuzuzile, ukukhomba amaphethini nokuziphatha komsebenzisi. Lokhu kuzokusiza uqonde, kungani kungenzeka ukuthi i-CTR yakho ishintshile.

Uma uphatha umkhankaso wakho Wezikhangiso ze-Google ngendlela efanele, thatha zonke izinyathelo futhi ulandele izitayela, ungakwazi ukukala ukuguqulwa kwebhizinisi lakho.