Umkhankaso wokukhangisa ungakuyisa kanjani phezulu?

Ukuqalisa umkhankaso wokukhangisa we-PPC nge-Google AdWords kubaluleke kakhulu ebhizinisini eliku-inthanethi, njengoba i-Google ithola iningi lethrafikhi eku-inthanethi futhi ishayela ukuchofoza okungaba khona ezikhangisweni zakho. akunandaba, noma ngabe ujwayelene nokumaketha kwe-PPC noma usuvele usebenzisa i-PPC ukumaketha inkampani yakho, ulapha. Izinjini zokusesha zisekela abanikazi bamabhizinisi nabakhangisi, okukhulu, dala imikhankaso eqondiwe yokukhokha ngokuchofoza ngakunye, ngokucela inani elifanele, ukuze uthole ukuchofoza okwengeziwe kwezikhangiso. Lapho izikhangiso zebhizinisi lakho namakhasi okubikezela aphumela ekubeni azuzise futhi azuzise, I-Google ikukhokhisa izindleko eziphansi ngokuqhathaniswa ngokuchofoza ngakunye, okuletha inzuzo ephezulu ebhizinisini lakho. Uma ufuna ukusebenzisa i-PPC, kubalulekile ukuqonda, indlela yokwenza kahle. Khokha ngokuchofoza okunye kungenzeka, sebenzisa ukukhangisa kwenjini yokusesha, ukuheha ukuchofoza kuwebhusayithi yakho, esikhundleni "sokuzuza" ngokuchofoza okuphilayo.

Uma umkhankaso wakho we-AdWords uklanywe kahle futhi usebenza kalula, le mali ayinalutho, njengoba ukuvakashela izethameli eziqondiwe kusho okuningi ebhizinisini lakho kunalokho, lokho okukhokhelayo. Lena inketho eshibhile, ukuze uthole umkhondo osheshayo nokuthengisa, uma uwadinga. Ungayimisa isikhashana noma uyivale, noma inini uma ufuna. Inalesi sici esingabizi, okuyinto ebaluleke ngokukhethekile, ukuzuza izinhliziyo zamakhasimende akho. Ukukhangisa kufanelekile ezinhlobonhlobo zamabhizinisi nezimboni. I-Google Ads iyingxenye ebalulekile yesabelomali sakho sokumaketha esiqhutshwa yimali engenayo. I-PPC ingasetshenziswa nasezinkundleni zokuxhumana ezifana ne-Facebook, I-Instagram, I-LinkedIn njll. kwenziwe. Inkampani ngayinye ikhethekile ngezidingo ezahlukene. Ungazuza kumkhankaso wokukhangisa wezinjini zokusesha ezehlukene. Ungathola izinzuzo eziningi ezikhangisweni zenkundla yezokuxhumana, noma inhlanganisela yakho kokubili ingakunikeza imiphumela engcono kakhulu.

I-ejensi ye-PPC enolwazi ingakusiza wenze isu. Uma usuvele utshale imali ekuqhubeni umkhankaso wokukhangisa we-PPC, bangakwazi ukwenza ukubuyekezwa okuphelele futhi bakhombe amathuba enqubekela phambili. Bangaveza izintuba kumkhankaso we-PPC, lapho kungenzeka ukuthi umosha imali kanye namandla angasetshenziswa, abakufanele, okumele ilandelwe. I-ejensi yethu ye-Google AdWords iyakusekela, Nyusa ibhizinisi lakho ngokukhangisa okuhlosiwe kwe-PPC. I-ejensi ye-SEM ingasebenza nenkampani yakho, ukwandisa imbuyiselo ephezulu ekutshalweni kwezimali zokukhangisa kwakho kwe-PPC futhi usethe ukulandelela okungcono nokubika ngewebhusayithi yakho futhi unikeze ukuhlolwa kwedatha eqoqiwe., ukunikeza izincomo zempumelelo eqhubekayo. Uma wena noma i-ejensi yakho nifuna ukuya phambili ngokukhangisa kwe-PPC, i-ejensi yethu ye-PPC ingakusiza ngalokho, Cabangela imigomo yebhizinisi lakho bese udala umkhankaso wokukhangisa ku-inthanethi onemininingwane.