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inkampani, ezikhona noma ezikhona ku-inthanethi, uma bephethe iwebhusayithi, yazi amandla nomthelela we-Google ku-inthanethi. Kubantu abaningi, i-Google ifana ne-inthanethi. I-Google AdWords, umkhiqizo ohlinzekwa yi-Google, inesikhundla esiqinile ekuheheni ithrafikhi yekhwalithi ngakho-ke ingakhuphula ukuthengisa. I-AdWords inikeza amabhizinisi ithuba elifanelekile, ukuvela emakhasini wemiphumela yenjini yokusesha, yingakho izinkampani eziningi zicabanga ngakho, shintshela ku-AdWords. Uma usebenzela ibhizinisi, esebenza ngokukhethekile kumkhiqizo noma isevisi ethile ye-niche, bangabantu, okumele ubonakale ngakho, amakhasimende angaba khona kuphela, ukuthi inkampani yakho ingasebenza. Izikhangiso ze-Google kanye ne-SEO zingamasu amabili asebenza ngempumelelo enjini yokusesha amabhizinisi aku-inthanethi, abanamandla, ukukhiqiza imikhondo eyengeziwe kanye nethrafikhi. I-SEO njengomthombo wethrafikhi wemvelo inikeza imiphumela yesikhathi eside, kuyilapho i-AdWords iletha imiphumela esheshayo.
Uma ukhetha i-ejensi ye-Google AdWords, unalo yini ithuba, bheka amanye amasu ebhizinisi lakho, okungenzeka ukuthi izimbangi zakho zingakwazi ukufinyelela kukho. I-ejensi inabasebenzi abanolwazi nokuqeqeshwa emikhakheni eyahlukene, futhi uyakwazi ukufinyelela amasu amaningi futhi ungasebenzisa ulwazi lwabo enkampanini yakho. Uma uqhuba isikhangiso se-Google ngokwakho, kungase kudingeke ubhekane nezinkinga eziningana, z. Uma unemali ku-PPC- noma tshala ezikhangisweni ze-Google, ungathanda ukusebenza nomuntu?, lokho kuletha imiphumela, ngoba ufuna ukuthola i-bang best for buck yakho, oyisebenzisayo.
Kungakhathaliseki uhlobo nosayizi wenkampani, konke kumayelana nalokho, ukukhiqiza ukuthengisa okwengeziwe. Uma umkhankaso wakho we-Google AdWords usebenza ngale ndlela, Ukuze ufinyelele umgomo wakho, ukuya ku-inthanethi, ungagxila kwezinye izinto ezibalulekile, ukuthi ibhizinisi lakho lingafinyelela futhi lidlule okulindele. Into engcono kakhulu ngokusebenzisana ne-Google Ads, ukuthi ungakwazi ukumisa okwesikhashana noma uqhube imikhankaso yakho ngokuthanda kwakho. I-Google AdWords iyinkundla, okuhloswe ngakho, ukukutshela, yini ngempela eyenzekayo ngomkhankaso wakho wokukhangisa. Nge-AdWords unokulawula okuphelele kokuzenzakalela komkhankaso wakho futhi wazi konke okushiwo yi-ifs kanye ne-buts ngawo. Unerekhodi lenombolo yokuchofoza nemikhondo, kuzuzwe ngesikhangiso sakho. Lapho unochwepheshe eceleni kwakho, obeka iso kumathrendi nezinguquko emkhankasweni wakho, asikho isidingo sokukhathazeka mayelana nokusetshenziswa komkhankaso okungajwayelekile noma okungafanele.