Yiziphi izinzuzo ze-ejensi Yezikhangiso ze-Google?

Ukukhangisa kwe-PPC kuyithuba elihle nelisheshayo, khuluma namakhasimende ngokuqondile, abafuna imikhiqizo namasevisi ku-inthanethi, ezifana nezakho. I-PPC ingelinye lamasu anenzuzo kakhulu, ukukusiza, Thola ukuhola nokuthengisa okwengeziwe. Kunephuzu elilodwa elibalulekile, ukukhumbula, kusho lokho, ukuthi abukho usayizi owodwa olingana konke kunoma iyiphi indlela yokumaketha, ifanele yonke imikhuba, futhi uma kukhona inkampani yokuthengisa yedijithali, lokho kukunikeza into efana nale, udinga ukuqhela kubo. Kunenqwaba yezinzuzo, lokho i-PPC okufanele ikunikeze, futhi ochwepheshe be-Google AdWords kuphela abangakutshela lokhu. Funda isihloko kuze kube sekupheleni, ukuqonda izinzuzo zokuqasha inkampani enolwazi.

Izinzuzo ze-ejensi yokuphatha ye-PPC

1. Uma uqasha i-ejensi yezikhangiso ye-Google, ungazitholi nje izinzuzo ze-PPC; Iqembu, ukuthi banayo, unolwazi futhi ku-SEO. Uma ubona ukwehla kwethrafikhi noma ukwehla kwezinga ku-Google, ungacela usizo ejensi. Bazokusiza, ukufinyelela amazinga aphezulu futhi nge-SEO.

2. Akukho kungabaza, ukuthi izinkampani ze-PPC nazo zizoba nolwazi ku-SEO futhi ziqaphele izitayela zakamuva embonini. lokhu kusho, ukuthi ukwazi ukufinyelela amakhono engeziwe, uma uqasha i-ejensi.

3. Wonke umnikazi webhizinisi ufuna ukuthola i-ROI ephezulu yebhizinisi labo; Kodwa-ke, lokhu kungase kungabi lula ukufeza ngethimba lezentengiso langaphakathi. Kungaba lula, ukuphumela ngaphandle ejensi ye-PPC, njengoba benza lokhu unyaka wonke, ukuze wazi, okuzobe kusekela. Ungathola imiphumela emihle ejensi, kwazise uyazi, ungayenza kanjani imikhankaso yezikhangiso ze-google, uyayenza, ziqashwe futhi ziphathwe.

4. Ochwepheshe be-PPC bazokusiza, Phatha isikhathi sakho kahle. Njenge-SEO, imikhankaso yezikhangiso nayo ithatha isikhathi, ukuze ubuyekeze amagama angukhiye nezikhangiso zakho. Uma ungazilolongi ukuphatha isikhathi ngendlela efanele, akunakwenzeka, ukusebenza ngendlela efanele. Ngakho-ke kubalulekile, eya PPC- noma uqashe i-SEO agency ukuphatha imikhankaso yakho. Uma une-ejensi ye-PPC eceleni kwakho, akufanele ukhathazeke.

5. Ama-ejensi okukhangisa awalokothi akukhokhise imali eningi ngokuletha umkhankaso wokukhangisa ohamba phambili. Amanani ancike kukho, okudingwa yibhizinisi lakho ngempela.