Yini oyifundayo ezikhangisweni ze-Google? Isebenza kanjani i-Google Ads?

Uma unobunzima bokwazi, was Google Ads ist und wie Sie damit Ihr Online-Geschäft auf wirtschaftliche Weise ausbauen können, bese usendaweni efanele. Thola lapha, okudingeka ukwazi, ukubeka izikhangiso zebhizinisi lakho. Google Ads oder I-Google AdWords ist eine Google-Werbung, eyenza ochwepheshe bokukhangisa, ukubhida ngamagama angukhiye athile, ukuze izikhangiso zabo ezichofozekayo eziku-inthanethi zibonakale emiphumeleni yosesho ye-Google. Ngoba abakhangisi kufanele bakhokhele ukuchofoza abakutholayo, Lena yindlela i-Google eyenza ngayo imali ngemiphumela yosesho. I-infographics izokusiza, Yazi futhi uchaze ukuthi Izikhangiso ze-Google zisebenza kanjani kanye nenqubo yokubhida, zibaluleke kangakanani izimfanelo ezifana nekhwalithi yesikolo kanye nezindleko zokuchofoza ngakunye nokuthi zidlala yiphi indima.

Ingabe i-Google Ads iyasebenza??

Ngokusekelwe emakethe yamagama angukhiye omkhankaso kanye nokufaneleka kwegama elingukhiye ngalinye ekukhiqizeni ukuguqulwa kwangempela kwebhizinisi lakho, i-AdWords ingase ifaneleke., Ukuze ubonise imiphumela yebhizinisi lakho noma cha. Ngokwengxenye enkulu, i-Google AdWords iphumelela kakhulu kumabhizinisi ahlukahlukene, enikeziwe, Abamoshi imali yabo ngamagama angukhiye angalungile noma badale izikhangiso eziphansi ze-CTR.

Unternehmen können sich mit einem Izikhangiso ze-Google-Konto bei Google bewerben. Izinga lesikhangiso sakho liyasiza kulokhu, thola ukuma kwangempela kwesikhangiso sakho emiphumeleni yosesho. Isikhangiso esinezinga eliphezulu sithola i 1. Indawo yesikhangiso. I-CPC yakho yangempela inqunywa Isikhundla Sesikhangiso sesikhangiso esiphezulu esilandelayo esingezansi kwakho sihlukaniswe ngeSiko Sekhwalithi sakho samanje. Okuhlukile kulo mthetho kusebenza kuphela, uma kunguwe kuphela obhidayo noma obeke ibhidi ephansi endalini yezikhangiso ze-Google. bese ukhokha ibhidi yakho enkulu ngakho konke ukuchofoza! I-AdWords ibajezisa kanzima abakhangisi, abazamayo, ngamavelu ekhwalithi ephansi. Ngakolunye uhlangothi, labo abanamaphuzu ekhwalithi enhle bathola izinga eliphezulu lesikhangiso kanye ne-CPC ephansi.

Yini i-Google Quality Score?

Izikhangiso zakho ze-Google zingabamba iqhaza endalini, uma ubhidela amagama angukhiye, ezihambisana nombuzo wosesho lomsebenzisi. Imiyalo yakho, isikolo sekhwalithi nokuhambisana kuyasiza, ukuthola, noma ngabe izikhangiso zakho zikufanele yini, izokhonjiswa ekhasini lemiphumela yosesho. Yilokhu okusebenzisa i-Google, ukuphenya, ukuthi isikhangiso sakho sibalulekile futhi sinenzuzo kangakanani kumsebenzisi, ngokusekelwe ku-CTR yakho, Ukuhambisana kwegama elingukhiye kanye nekhasi lakho lokubikezela. Ikhwalithi ephezulu yamaphuzu, okungcono, njengoba amagama angukhiye anamaphuzu ekhwalithi ephezulu akukongela imali futhi akunikeze amazinga angcono wezikhangiso. Kulula kakhulu, Qhathanisa ukusebenza kwesikhangiso sakho nabakhangisi abafanayo esizindeni sakho.