Kungani isikhangiso sakho se-Google AdWords singasebenzi?? manje, ngani…

Ukhathele yikho?, sebenzisa amasu afanayo esikhangiso se-Google Adwords? Ingabe la masu asebenza ngempumelelo?? Ukube konke lokhu akuphumelelanga, sikhulume amaphuzu ambalwa, lapho kufanele ukhanyise futhi uthuthukise amasu akho.

1. Amagama angukhiye aphelele – Udinga ngempela ukukuchaza ngokuqondile ngokwamagama akho angukhiye. Lesi yisizathu, kungani ukuhlola nokwenza kahle kufanele kube yingxenye yesistimu yakho. Uma amagama akho angukhiye engebanzi kakhulu, I-Google izobeka isikhangiso sakho phambi kwezethameli ezingenangqondo, okusho ukuthi izithombe ezimbalwa kanye nezindleko eziphezulu zokukhangisa. Ake ubheke, okusebenzayo (z. B. yimaphi amagama angukhiye athola ukuchofozwa), futhi uzilungise kanje, ukuthi zifanelana kangcono nezinyuso zakho kanye neqembu lentshisekelo elihlosiwe. Ingxube cishe ngeke ibonakale ngendlela efanele ekuqaleni, Nokho, kufanele ufake imishwana yosesho, khipha futhi ulungiselele, uze wenze lokhu.
2. Izikhangiso Ezingabonakali.- Uma ukukhangisa kwakho kungadidiyeli inhloso yeseshi, awuzitholi izifinyezo ezanele, ukwenza kube semthethweni izindleko zakho zokukhangisa. Impinda yesici sakho nokukhangisa kwakho kudinga ukuxhumanisa amagama angukhiye, onikela ngakho, kanye nelungiselelo, lokho kumele ukukhangisa kwakho, kumele abambe iphuzu lokucindezeleka, ukuthi isesheli sihlangane. Kuyingxube, eletha imiphumela, okufunayo, futhi okungase kube izinguquko ezimbalwa nje. Unethuba, ukudlala izikhangiso ezihlukene nge-crusade ngayinye. Sebenzisa le nto, ukuhlola, okuyizinyuso ezisebenza kahle kakhulu. noma, kungcono kakhulu, sebenzisa ukukhangisa kwe-Google Adwords.
3. Isikolo sekhwalithi ephansi – Isikolo sakho sekhwalithi (QS) iyona ndlela, ngokuya ngokuthi i-Google inquma izinga lesikhangiso sakho. Isikhundla sakho siphakeme, ngcono isimo sakho. Uma isikolo sakho sekhwalithi siphansi, unamehlo ambalwa ekunyusweni kwakho kanye nezinketho ezimbalwa, ukushintsha. I-Google izokubonisa isikolo sakho Sekhwalithi, kodwa kukuwe, ukumthuthukisa.
4. Ikhasi lokubikezela elibi – Imizamo yakho akufanele iphele ngokukhangisa kwakho – ulwazi lwekhasimende ngemva kophawu olulodwa lubalulekile ngendlela efanayo. Libonani ikhasimende lakho?, lapho echofoza ekunyusweni kwakho? Ingabe ikhasi lakho lokwamukela lilungiselelwe izinguquko?, okungukuthi amagama angukhiye afanayo asetshenziswa? Ingabe leli khasi liyakhanyisa iphuzu lobuhlungu lekhasimende lakho noma liphendula umbuzo walo? Ikhasimende lakho kufanele liqaphele ushintsho olungaguquki, ngisho noguquko.