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U nkile qeto ea ho bapatsa ho Google AdWords. Empa u ka fumana litholoana tse ntle joang? Likarolo tsa AdWords ke life? Ho thoe'ng ka ho bapatsa hape? U tla fumana sehloohong sena. 'Me u lule u bala bakeng sa lintlha tse ling! Joale, sebelisa malebela ana ho fumana litholoana tse ntle! U tla thabela hore ebe u entse joalo! Tsoela pele ho bala ho ithuta haholoanyane ka lipapatso tsa Google AdWords le ho fumana molemo ho feta lipapatso tsa hau!
Melemo ea ho bapatsa ho Google AdWords e mengata. Lenaneo ke mokhoa o motle oa ho eketsa ho pepeseha le ho khanna sephethephethe khoebong ea hau ea lehae. Lipapatso li bonahala hohle marang-rang a Google 'me li hlahisoa ho batho ba ntseng ba batlisisa inthaneteng. Sena se o lumella ho tseba hore na ke batho ba bakae ba bonang lipapatso tsa hau, tobetsa ho tsona, mme o nke kgato e lakatswang. Sena se ka ipaka e le sesebelisoa sa bohlokoa bakeng sa ho eketsa thekiso le tlhokomeliso ea lebitso.
Molemo o mong oa ho sebelisa Google AdWords ke bokhoni ba ho lebisa bamameli ba itseng ho latela sebaka, mantsoe a sehlooho, esita le nako ea letsatsi. Likhoebo tse ngata li etsa lipapatso feela ka matsatsi a beke ho tloha 8 AM ho 5 PM, ha tse ling tse ngata li koetsoe ka mafelo-beke. U ka khetha bamameli ba hau ho latela sebaka sa bona le lilemo tsa bona. U ka boela ua etsa lipapatso tse bohlale le liteko tsa A/B. Lipapatso tse sebetsang hantle haholo ke tse amanang le khoebo ea hau’ lihlahisoa le litšebeletso.
Kamano e matla lipakeng tsa mantsoe a bohlokoa ao u a sebelisang sebakeng sa hau sa Marang-rang le sengoloa sa papatso e bohlokoa bakeng sa katleho ho Google AdWords.. Ka mantsoe a mang, ho tsitsana lipakeng tsa mantsoe a bohlokoa ho tla etsa hore lipapatso tsa hau li hlahe khafetsa mme li u fumanele chelete e ngata. This consistency is what Google looks for in advertisements and will reward you if you keep up your consistency. The best way to advertise on Google AdWords is to choose a budget that you can comfortably afford and follow the tips provided by the company.
If you are new to Google AdWords, you can activate a free Express Account to learn more about the program. Once you have a basic understanding of the interface, you can spend some time learning about the system, or hire someone to help you out. If you can’t handle the technical side of the process, you’ll be able to monitor your ads and monitor how well they are performing for your business.
There are several factors that can affect the costs of Adwords. First of all, tlholisano ea mantsoe a hau a sehlooho e tla susumetsa litšenyehelo ka ho tobetsa. Mantsoe a bohlokoa a hohelang sephethephethe se eketsehileng a bitsa chelete e ngata. Ka mohlala, k'hamphani e fanang ka litšebeletso tsa inshorense e lokela ho tseba hore litšenyehelo tsa eona ka ho penya (CPC) e ka fihla $54 bakeng sa lentsoe la sehlooho sebakeng sena sa tlholisano. Ka lehlohonolo, ho na le mekhoa ea ho theola CPC ea hau ka ho fumana lintlha tse phahameng tsa AdWords Quality Score le ho arola manane a maholo a sehlooho ka a manyane..
Ea bobeli, chelete eo u tla e sebelisa letšolong la papatso ea hau e tla ipapisa le indasteri ea hau. Liindasteri tsa boleng bo holimo li ka khona ho lefa ho feta, empa khoebo ea maemo a tlase e kanna ea se be le tekanyetso ea ho sebelisa chelete e ngata hakana. Matšolo a theko ka 'ngoe a bonolo ho a hlahloba 'me a ka bapisoa le lintlha tsa Analytics ho fumana litšenyehelo tsa' nete tsa ho penya.. Leha ho le joalo, haeba u le khoebo e nyane, mohlomong u tla be u lefa ka tlase ho $12,000 kapa ka tlase ho moo.
CPC e khethoa ke tlholisano ea mantsoe a bohlokoa ao u a khethang, tefiso ea hau e phahameng, le Lintlha tsa hau tsa Boleng. Ho phahamisa Lintlha tsa hau tsa Boleng, chelete e ngata eo u tla e sebelisa ho tobetsa ka 'ngoe. 'Me u hopole hore litšenyehelo tse phahameng tsa CPC ha li hlile ha li betere. Mantsoe a bohlokoa a boleng bo holimo a tla fana ka CTR e phahameng le CPC e tlase, 'me ba tla ntlafatsa maemo a lipapatso tsa hau liphethong tsa lipatlisiso. Ke ka lebaka leo lipatlisiso tsa mantsoe a bohlokoa li leng bohlokoa bakeng sa likhoebo tse nyane, le haeba ba sa tsoa qala.
Joalo ka mobapatsi, hape o tlameha ho nahana ka palo ea bamameli ba hau. Leha lipatlisiso tsa komporo le lilaptop li ntse li atile matsatsing ana, ho na le batho ba bangata ba ratang ho sebelisa mehala ea bona ea cellular ha ba batla. U hloka ho etsa bonnete ba hore u fana ka karolo e kholoanyane ea tekanyetso ea hau ho batho ba sebelisang lisebelisoa tsa cellular. Ho seng joalo, you’ll end up wasting money on unqualified traffic. If you want to make money on Adwords, you need to create an ad that appeals to these people.
Whether you are new to AdWords or you outsource its management, you may have been wondering if you are getting the most out of it. You might also have been wondering if the agency you’re working with is doing the best job possible. Ka lehlohonolo, there are several features of AdWords that can help your company get the most out of the advertising platform. This article will explain five of the most important features to look for in AdWords.
One of the most basic features of Adwords is location targeting. It’s located under the campaign settings menu and allows for both flexible and specific location targeting. Sena se ka ba molemo haholo bakeng sa likhoebo tse nyane, kaha e lumella lipapatso hore li hlahisoe feela lipatlong tse tsoang sebakeng se itseng. U ka boela ua hlakisa hore u batla hore lipapatso tsa hau li hlahe feela ho lipatlisiso tse buang ka sebaka sa hau ka ho hlaka. Ho bohlokoa ho sebelisa ts'ebeliso ea sebaka ka hohle kamoo ho ka khonehang – e tla eketsa katleho ea papatso ea hau.
Ntho e 'ngoe ea bohlokoa ea AdWords ke ho reka. Ho na le mefuta e 'meli ea likopo, e 'ngoe bakeng sa lipapatso tsa matsoho le e 'ngoe bakeng sa lipapatso tse iketsetsang. U ka etsa qeto ea hore na ke efe e loketseng phutuho ea hau ho latela mofuta oa lipapatso tseo u li shebileng le chelete eo u batlang ho e sebelisa ho e 'ngoe le e 'ngoe.. Ho reka ka letsoho ke khetho e ntle ka ho fetisisa bakeng sa likhoebo tse nyane, athe ho reka ka mokhoa o itekanetseng ke khetho e ntle ka ho fetisisa bakeng sa tse kholo. Ka kakaretso, ho reka ka letsoho ho bitsa chelete e ngata ho feta ho reka ka boiketsetso.
Likarolo tse ling tsa Adwords li kenyelletsa boholo ba lipapatso tse tloaelehileng le mahlale a fapaneng a lipapatso. Flash e ntse e tima butle-butle, empa o ka sebelisa lifomate tse fapaneng bakeng sa lipapatso tsa hau. Google e boetse e u lumella ho kenya lihokelo tsa sebaka lipapatsong tsa hau, e ka eketsang CTR ea hau. Khokahano e kholo ea li-server tsa Google e lumella sethala sa lipapatso tse potlakileng. Sistimi ea eona ea litefiso e boetse e lumella 'mapa oa maemo, e ka thusang ho lebisa lipapatso tsa hau libakeng tse ntle ka ho fetisisa le palo ea batho.
Ho bapatsa hape Adwords ho u lumella ho lebisa baeti sebakeng sa hau sa marang-rang ho latela boitšoaro ba bona ba pele. Sena se bohlokoa bakeng sa liwebsaete tse kholo tse nang le lihlahisoa kapa litšebeletso tse ngata. Papatso ea ho bapatsa hape e lebisitsoe ho bamameli ba itseng, kahoo ke bohlale ho arola baeti ka har'a database ea hau. Sena se tiisa hore lipapatso tse hlahang ho basebelisi ba hau li amana le lihlahisoa kapa litšebeletso tseo ba sa tsoa li sheba. Haeba u batla ho rua molemo ka ho fetisisa letšolong la hau la ho bapatsa hape, o lokela ho utloisisa mokhoa oa ho reka oa moreki oa hau.
Ho qala, theha ak'haonte ea mahala ka lenaneo la ho bapatsa hape la Google. Sena se tla u thusa ho tseba hore na ke lipapatso life tse tonngoeng le tse sa li tobetseng. U ka boela ua boloka tlaleho ea hore na ke lipapatso life tse fetolang. Sena se tla u thusa ho ntlafatsa matšolo a hau a li-adwords le ho matlafatsa ts'ebetso ea enjine ea patlo ea sebaka sa hau sa marang-rang. Leha ho le joalo, mokhoa ona o theko e boima 'me u tlameha ho tseba hantle hore na u ka beha tekanyetso ea hau joang ho fumana phaello e ntle ka ho fetisisa ea ho sebelisa chelete ea hau ea papatso.
Haeba u tšoaile lentsoe, o lokela ho etsa kopo ho eona. Matshwao a kgwebo a molemo bakeng sa bopaki ba setjhaba le mantswe a sehlooho. U ka sebelisa mantsoe a bohlokoa a tšoailoeng lipapatsong tsa hau le kopi ea lipapatso, haeba lentsoe le amana le khoebo ea hau. U ka sebelisa mantsoe a tšoailoeng ho theha leqephe la ho fihla le nang le lebitso la sehlooho. Lintlha tsa boleng ba mantsoe a bohlokoa a tšoailoeng li itšetlehile ka lintlha tse 'maloa, ho kenyelletsa le tsela eo ba batlang ka eona.
Ho na le mabaka a mararo a tloaelehileng a ho qoba ho reka mantsoe a bohlokoa ho Adword. Ea pele, o ke ke oa sebelisa lets'oao la hau ho kopi ea papatso haeba e sa lumelloe ke mong'a lets'oao la khoebo. Ea bobeli, letšoao la khoebo le ke ke la sebelisoa kopi ea lipapatso haeba e le karolo ea sebaka sa marang-rang sa k'hamphani e 'ngoe. Google ha e thibele mantsoe a bohlokoa a tšoailoeng, empa hoa ba nyahamisa. E boetse e khothaletsa tlholisano bakeng sa mantsoe a bohlokoa a tšoailoeng mme e fana ka boleng bo eketsehileng.
Haeba bahlolisani ba hau ba sebelisa lebitso la hau le tšoailoeng, ba ka etsa kopo ho eona ho eketsa monyetla oa ho hlaha ho SERPs. Haeba u sa etse kopo ho eona, mohlodisani hao ka 'na nka monyetla ka eona. Empa haeba mohlodisani a sa tsebe hore o kopa lebitso la lebitso la hau, ho ka ba molemo ho kenya lebitso la bohlokoa akhaonteng ea hau. Boemong ba ka, o tla ba le monyetla o motle oa ho hapa li-SERP ka lebitso le sirelelitsoeng ke lets'oao la khoebo.
Lebaka le leng la ho qoba ho reka ka mantsoe a bohlokoa ke hore ts'ebeliso ea lebitso la sehlooho ha e na monyetla oa ho ferekanya bareki.. Leha ho le joalo, makhotla a mangata a fumane hore ho reka mantsoe a bohlokoa ha ho bolele tlolo ea molao. Leha ho le joalo, tloaelo ena e na le litlamorao tsa molao. E ka senya khoebo ea hau, empa ha nako e ntse e ea e ka u tsoela molemo. Ena ke phoso e tloaelehileng lipapatsong tsa PPC. Liphello tsa molao tsa mokhoa ona ha lia hlaka, 'me ho bohlokoa ho qoba ho se utloisisane leha e le hofe ho ka bang teng pele ho kopo.
