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Google Analytics o se lipoti fua mai Google, lea e mafai ai e tagata fa'aoga ona siaki a latou felauaiga i luga o le upega tafaʻilagi. E fesoasoani kamupani faia lenei, faʻailoa ia tagata asiasi i lau 'upega tafaʻilagi ma a latou amioga faaseʻe.
Tusa lava poʻo le a le ituaiga 'upega tafaʻilagi a le kamupani, e ana oe, e mafai ona e mauaina faʻaiuga sili atu, pe a e iloa ma iloa sili atu au tagata asiasi, faʻafefea ona latou amio i luga o lau 'upega tafaʻilagi.
Ae afai e le lava lena, e faʻaaoga ai Google Analytics i lau tauvaga, oe tatau ona faʻaaoga Google Analytics mo mafuaʻaga nei:
• E leai se totogi – Google o le a le molia oe mo le faʻaaogaina o Analytics. E matua ofoofogia lava lenei, pe a e mafaufau i le aofaʻi o faʻamatalaga, lea e mafai ona e aumaia mai ai.
• Otometi atoatoa – A mae'a ona e fa'aopoopoina le code tracking i lau 'upega tafa'ilagi, tulituliloa, Google Analytics faʻamaumau ma teu au faʻamaumauga.
• Fausia lipoti fa'apitoa – E faigofie ona e fatuina lipoti toso-ma-pa'u i le fa'aogaina o mea faigaluega a Google.
• Faʻatasi ma isi meafaigaluega – E faigofie ona e fa'afeso'ota'i Google Analytics i isi meafaigaluega Google e pei ole Google AdWords ma Google Search Console.
Oe mafai ona aʻoaʻoina le tele o mea faʻapitoa e uiga i lau 'upega tafaʻilagi i Google Analytics, ma. E. aisea e faʻateʻa ai nisi malo i luga ole laiga, Suia, itupa, Taimi sone, mea e manaʻomia, Tului ma le nofoaga o lau taulaʻiga kulupu poʻo le ituaiga o anotusi, e tatau ona e tusi.
O faʻamatalaga, lea e mafai ona e mauaina i le Google Analytics mea faigaluega, mafai ona faʻavasega faʻapenei:
• fa'atauga – Latou te iloa, faʻafefea ona maua auala i lau '' upega tafaʻilagi.
• amio – E te iloaina, mea o loʻo faia e tagata i luga o lau 'upega tafaʻilagi.
• Liuaina – matamata, faʻafefea ona avea le 'aufaʻatatau tagata matamata ma tagata faʻatau i luga o lau' upega tafaʻilagi.
1. Seti lau muamua “Google Analytics Account” ma fa'aopoopo lau 'upega tafa'ilagi.
2. Faʻamau lau Google Analytics tracking code
3. Mulimuli ane, su'e lau Google Analytics tracking code
O lipoti a Google Analytics o lipoti maoti ia, o loʻo faʻapolokalameina i vaega nei:
O faʻamatalaga i totonu o nei lipoti o loʻo faʻatulagaina muamua e Google Analytics ma tuʻuina atu se aotelega o faʻamatalaga i luga o lau upega tafaʻilagi, mai fuafaatatau vaega fuainumera i le aufaasālalau, e auala mai ai lau '' upega tafaʻilagi maua.
O taimi le aoga mo faʻamaumauga a le 'upega tafaʻilagi mai Google Analytics e 24 i le 48 Itula. Ae ui i lea, Google e le faʻamaoti mai, O le a le umi e alu ai, Faʻafou soo se faʻamatalaga e fesoʻotaʻi ma lau teuga tupe Analytics.