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Zaka zingapo zapitazo, Google idayambitsa nsanja m'malo mwa Google AdWords, d. H. Malonda a Google. Watsopano mawonekedwe, d. H. Das Kubwerera, ophatikizira Bokosi lazida zotsatsira la Google ndi trio yatsopano yogulitsa pakompyuta, kuphatikiza zotsatsa za google, Google Marketing Platform ndi Google Ad Manager. Komabe, UI yatsopanoyi ikufuna kuti muzolowere kuzolowera, ndikupanga chida chatsopano sizitanthauza, kuti mutha kulakwitsa. Makasitomala anu sangalandire konse, mumapereka mwayi wophunzira kuti mupepese bajeti yosawonongeka komanso zolinga zomwe simunakwaniritse.
1. Cholinga chokhazikitsa zotsatsa za Google ndi, Makampani, makamaka mabizinesi ang'onoang'ono, kuthandiza, gwiritsani ntchito kutsatsa kwadijito moyenera. Tsopano ilinso ndi kampeni zanzeru, momwe mungagwiritsire ntchito makampeni anu kutengera zochita zomwe mwasankha.
2. Google Marketing Platform idapangidwa, kuthandiza otsatsa digito kuchita izi, unyinji wa njira zotsatsira zomwe zilipo monga imelo, malo ochezera, YouTube ndi zina. kulingalira. Iyenera kuthandiza othandizira kuchita izi, nsanja zonsezi ndizosavuta kusamalira.
3. Google Ads Manager ndi nsanja yophatikizira otsatsa komanso otsatsa, omwe amagwiritsa ntchito njira zosiyanasiyana kutsatsa.
Welche Anzeigen Ihnen angezeigt werden, zimatengera zinthu zingapo, ndi. B. Chidwi, Ntchito yosaka, Kuchita-Channel, Chiwerengero cha anthu ndi zina zambiri. Umu ndi momwe Google imapangira kuti zotsatsa zizigwirizana ndi omvera komanso nkhokwe yamakasitomala. Google ikufuna kukulitsa kuwonekera pakati pa ogwiritsa ntchito ndi otsatsa ndikupanga msika wazosaka motere, kulankhulana kudzera mwa alendo kumawonjezeka. Izi ndizomwe mungachite pazotsatsa zonse za Google.
Die von Google angebotenen intelligenten Kampagnen zeigen die Bemühungen, pangani makeke otsatsa digito kwa oyamba kumene, kuphatikizapo mabizinesi ang'onoang'ono, PPC zatsopano ndi zopangidwa, omwe amayambitsa zoyeserera zawo zamagetsi.
Malonda a Google adatulutsanso Pick Pick, kutsanzira zotsatira, ofanana ndi Smart Campaign pazithunzi zanu za Display Campaign.
Google Optimize sikuti imangogwira ntchito patsamba lofikira. Chifukwa Google imapanga zida zake zonse zotsatsa zamagetsi kukhala mtundu wapadera, kuphatikiza Google Analytics ndikutsata masamba ovomerezeka.