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    How do I get started with Google Ads?

    Google Ads

    We all know Google Ads, its advantages, Results and Productivity. But as many of us know, how to run an advertising campaign, maybe just a handful. You may find a lot of people, who claim, be an expert in running advertising campaigns, but few of them can give you the results you want.

    This article tells you, how to run a successful Google Ads campaign. The most important aspect of an ad is the target audience and the target keywords. Let's see, how to make money with AdWords campaigns.

    1. When you create a campaign, Google ads sometimes show a display network as a search network, and you choose the former. This is where most of the efforts go wrong.

    2. Add the appropriate keywords, that match your product type, that users use to search. You can use one of the 4 Keyword match types as broad match, modified broad match, Use phrase match and exact match.

    3. You need to understand why, why you use so much CPC and what it can do. You can adjust the maximum CPC for both ad groups and keywords. But first you need to decide which ad group you will use.

    4. Setting up the Google ad campaign can be a little time consuming, so you have to create some actual ads. If you take the time and create ads, that focus on the needs or problems of the target audience, you can get more clicks on your ads.

    5. You can use ad extensions, to get more clicks. Use as much as you can and leave it on Google, to decide, which ad should be displayed based on the search query entered by the user. Some of the extensions are call extensions, Price extensions, Seller ratings and location expansions.

    6. You can also use some negative keywords, which instruct google, Not to serve your ads, when users search with them.

    7. When you've done everything, all you have to do is check the settings. Select the network, d. H. Search network only, target the country and language and review the bid strategy again.

    8. Do not forget, Linking Google Ads with Google Analytics, to see, what's happening right now.

    So you've finally got every step right. Now all you have to do is sit and relax. Be patient and wait for the results. Come back after a few days, to review the data and analysis.

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