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    Latest updates to Google Ads Performance Planner

    Google AdWords performance planner has received four major updates recently, to help users plan multiple advertising campaigns and other items. A performance planner is designed to facilitate the process of creating strategic campaigns, to understand, how certain changes can affect the overall performance of a campaign. With this tool you can measure various metrics such as conversions, Analyze clicks and conversion values ​​for all types of advertising campaigns (including search ads, Display ads, Shopping, Display campaigns and local campaigns).

    The Google Ads Performance Planner is a powerful tool that helps you create your ad spend plans and understand how changes to these campaigns will affect key metrics and overall campaign performance. The tool will help you predict and identify your ad budget while improving your expected ROI. You need to use the performance planner tool as it will help you get suggestions generated using advanced technologies like machine learning. Using the Performance Planner Tool for your Google Ads can take advantage of opportunities and determine an appropriate amount to spend on your spend based on your budget and the goals defined for your campaign.

    What will be added to this performance planner?

    1. The campaigns, which have previously been declared ineligible, can now be added to your plan with past performance or with the manual forecasts for your account. These can be deleted campaigns, a draft or campaigns with a duration of less than 10 Act days.

    2. Google presents recommendations in a new column, known as "Proposals for Change".

    3. You can use the previous conversation rate for a period of time, to determine, what you can expect for the date, that you use in your defined advertising plan.

    4. This will help you, Recognize the impact of changes in your advertising campaigns alongside the effective key metrics.

    This was one of the various tools available to optimize your advertising campaign, to deal with the most popular advertising platform, with. B. Google Ads, generate more sales for your company. It helps you, Make informed decisions and manage your budget efficiently, to achieve the desired result. When you want to make more money with less, you need to invest in Google AdWords, however, with the help of an expert, who can support you in the right course of action.

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